AI touches every part of our lives whether we recognize it or not. Regarding the content we create as business owners, some tools can help us brainstorm, optimize, and streamline. Still, we want to ensure we are actually creating those connections with our community. This week, episode 171 of the Positively Living Podcast is about using AI to enhance digital connections and content! 

Christine McShane is a copywriter & content writer who understands that good writing is more than just pretty words – it should be compelling and achieve your underlying business objectives.  Whether it’s writing from scratch or using AI, every single web page, blog post, email, or social media post can be the connection and exchange that your audience is craving. Through 1:1 work and her private memberships, she helps your prospects become best friends with your brand.

In this episode of the Positively Living Podcast, Christine McShane shares how you can stand out as a leader with your content and gives actionable steps to take right now to utilize AI to enrich the content you create. 

Christine and I discuss:

  • The intersection between community and content.
  • The importance of authenticity and trust when creating content.
  • How people are craving that human connection.
  • The key first step: listening to what people want to connect about.
  • How to make people respond to your content. 
  • Understanding some basic copyright issues with AI content.
  • Connecting your community in meaningful conversations. 

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!

Learn more about Positively Living and Lisa at

If you’re a DIY dynamo looking for simplicity and productivity support, you’ll find it in the Positively Productive Resources Vault. It’s packed with the worksheets, checklists, workbooks, and recordings I use with clients. Go to, where the promo code PODCAST will give you a special listener discount.









Work with Lisa! 


(Find links to books/gear on the Positively Productive Favorites Page.)

Ep 162: How Successful Leaders Build Strong Communities with Simon Kardynal

Ep 157: The Impact of AI and How to Use it in Social Media Marketing with Andrea Jones

Dance Song Playlist V1, V2, V3

Music by Ian and Jeff Zawrotny

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